Apple has signed an agreement to acquire Pixelmator

Apple's acquisition of Pixelmator could intensify competition with Adobe and Affinity. By integrating Pixelmator, Apple strengthens its offer of high-performance, low-cost graphics tools. Pricing policy remains uncertain: free for Mac or subscription? This choice could influence the habits of studios accustomed to Adobe solutions.

Launched in 2007, Pixelmator is an image editing and retouching application that has made a name for itself in the Apple ecosystem. The application features a clean, accessible interface, designed for users who seek simplicity without compromising professional quality. Pixelmator, available in three versions - Pixelmator, Pixelmator Pro and Photomator - is designed as an affordable alternative to applications such as Photoshop. Pixelmator attracts many professional users thanks to its accessibility and advanced features.

Pixelmator Pro, the professional version of the application, goes a step further by integrating more powerful tools for professional-quality retouching. Layer management, advanced correction options and digital painting tools offer versatility for graphic artists and photographers alike. Thanks to the use of Apple technologies such as Metal and Core ML, Pixelmator Pro enables fast, fluid editing, even of large files. Its AI functions can automatically remove backgrounds or apply intelligent image adjustments.

Apple, a major player in professional image editing? This acquisition could increase the pressure on other graphics software publishers, particularly Adobe and Affinity. The arrival of Pixelmator under the Apple banner could strengthen the offer of high-performance, low-cost tools, providing professionals with an alternative to Adobe licenses. The question remains as to whether Apple will offer Pixelmator free of charge to Mac users, or on a subscription basis If Apple decides to offer Pixelmator on a subscription basis, this could also change the software investment habits of studios currently accustomed to Adobe or Serif solutions.

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