
Myth 5: Print Marketing: Are There Still Limits to What Print Can Do?
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Myth 4: Is print marketing still profitable in the face of digital marketing?
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Myth 3: Is print no longer effective? Why this common misconception doesn't hold up to research
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Myth 2: Paper vs. Digital: Misleading Comparisons
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Myth 1: Does paper really destroy forests? Data that challenges common beliefs

Marketing Print Materials Demystified: Why Common Misconceptions Hinder Communication Strategies
In a Word
News in Brief from the Graphic Arts Industry - July 9, 2026

Torraspapel Malmenayde Changes Its Name

Norske Skog Golbey: Yves Bailly Retires; CEO of the Norwegian Group Takes Over

Fire at Smurfit Westrock in Biganos: 12,700 metric tons of materials destroyed

News in Brief from the Graphic Arts Industry - June 25, 2026

Fibre Excellence: Management Withdraws Its Buyout Offer

A new "well-known" investor is reviving the acquisition of Fibre Excellence

Printing talents: focus on the latest nominations
In a Word
Graphic Arts Industry News - June 4, 2026

Cenpa, the end of a historic paper mill in Alsace

Longview paper mill: search ends after tragedy at Nippon Dynawave plant

In the absence of a candidate, Fibre Excellence submits its own takeover offer

Smurfit Westrock invests 600 million euros to modernize its plants in France

UPM and Sappi set out the financial details of their merger

Paper mill: 11 dead after chemical tank rupture in the United States

Electricity: why printers often pay too much
In a Word
Graphic Arts Industry News - May 7, 2026
In a Word
Graphic Arts Industry News - April 30, 2026

Blue Paper on trial for overproduction and unreported waste in Strasbourg

Fibre Excellence has six months to find a solution

Fibre Excellence up against the wall despite a signal from the State
In a Word
Graphic Arts Industry News - April 9, 2026
In a Word
From the ISS to air packaging: the graphics industry allows itself some deviations

Fibre Excellence takes legal action against the French government

Paper, board, inks, plates: everything increases at once for printers

Fibre Excellence halts production at Saint-Gaudens plant for lack of wood
In a Word
Graphic Arts Industry News - March 12, 2026

Online auction of Kaleidoscope gravure printing equipment

Chapelle Darblay maintained, but dependent on the equilibrium of Fibre Excellence

Papeterie de Condat enters a new industrial era

Printing talents: focus on the latest nominations

Paper and board: Europe maintains its position despite a 1.5% decline by 2025

Excellence fiber: the French government puts $150 million on the table to secure sites

