The Poisneuf printing plant in Josselin in the Morbihan region of France has just invested in a new printing line in order to continue to develop in the book market, the newspaper reports Le Ploërmelais (actu.fr) .
The company, which several years ago launched a policy of continuous investment, particularly in digital technology, is thus considerably increasing its production capacity. "?Nous are now able, for example, to print 300 150-page books at heure?", explain Jean-Marc Poisneuf and his brother Philippe to the weekly newspaper. The printing plant is also equipped with a finishing line that allows books to be printed and then stapled in square spines glued on line.
Founded nearly 50 years ago by Bernard Poisneuf, the Poisneuf printing works was taken over in 2001 by his sons, Jean-Marc and Philippe. In 2015, the printing plant won a regional inter-company award in the category Overall innovation strategy organized by the Chamber of Trades and the Banque Populaire following the acquisition of a Horizon cutting machine, the RD 4050.
The printer was already declaring at the time that it was becoming more open to digital technology in order to increase productivity and expand its product range, for example on small runs or books on demand.
Small prints and self-publishing
Today the printer is targeting the short-run market and even self-publishing, made possible thanks to this new investment. The Poisneuf brothers explain to the Ploërmelais that they want to double their book production by producing one title per day. In 2019, the Poisneuf printing works achieved a turnover of 2 million euros.
