The German printing company Creart has chosen the Fujifilm Revoria Press PC2120 to shift part of its offset production to digital. Founded in 1970, this printing company?which employs 30 people?provides commercial printing, graphic design, photography, and multimedia production services. Faced with declining offset volumes, shorter print runs, and increasingly tight deadlines, the printing company was looking for a way to reproduce spot colors without having to rely solely on offset printing.
"The Revoria Press PC2120 was the first digital production press we saw that offered the print quality and color capabilities we needed for a wider color gamut and an alternative for applications that
"might previously have depended on offset printing," explains Torsten Gröger, production manager at Creart.
Six colors to reproduce spot colors
The Revoria Press PC2120 can indeed print using green and pink toners, in addition to CMYK. In fact, the printer has postponed its investment until these new toners become available.
This wide-gamut configuration can reproduce 93% of Pantone spot colors. It also makes it possible to print images exactly as they appear in RGB, including colors that are difficult to reproduce using traditional four-color process printing.
This capability allows Creart to digitally produce business cards in spot colors, brochures featuring gold toner, and customized marketing materials in small runs.
The printer also produces samples to verify colors and printing effects before manufacturing materials or packaging in larger quantities.
"Customer feedback has been extremely positive, with customers noting improved color reproduction, better color matching between digital and print, and more vibrant results on uncoated and natural papers. One customer even asked for a gold effect to be toned down, as the result exceeded his expectations compared to previous printed versions."
Brochures produced in seven minutes instead of an hour
Another major improvement achieved with this Fujifilm press relates to production times: thanks to the Plockmatic inline finishing system, a brochure job that previously took about an hour can now be completed in seven minutes, and for a 48-page brochure combining four-color printing and gold toner, production time has been reduced from about one day to six hours.
"We want to feed paper in at one end and get a finished product out the other. The combination of the Revoria and in-line finishing allows us to do exactly that." , says the production manager.
With this new equipment, Creart plans to bring in-house more jobs that were previously outsourced and to develop applications using specialty toners. The printer hopes to increase the proportion of digitally produced work, particularly for small runs requiring specific colors.
