How to sustain the graphic arts industry today at the crossroads of chemins?? This is the question that the Flemish Innovation Centre for Graphic Communication (VIGC) will try to answer. Together with the business consultancy agency EY, it is organising an event to imagine the future of the graphic arts industry.
This is the first hackaton (contraction of the words hack and marathon) dedicated to the future of the sector. It is a creative method of problem solving in a time-limited format. This time covid forces the event will be virtual. For 24 hours on 12 and 13 October, teams made up of companies, startups, students will collaborate on projects to create "innovative digital ?solutions and pertinentes?".
"?Des future-proof graphic innovations in internal organization, new services or products and business models will form the basis of this first graphic communication company Hackaton?" says the VIGC association.
The different teams will work on challenges in four categories: commercial, packaging and label, publishing and industrial printing.
At the end of the two days, the projects will be presented before an expert jury. The three winning teams will receive their awards at the VIGC congress on Thursday 15 October. The first prize of the hackaton sponsored by the papermaker Sappi consists of 3000 euros and 3 months of support by the Sappi team.