Quality Street Confectionery goes paperless

Made possible by a new coating, this packaging change represents "a colossal undertaking" according to Nestlé.

New change at Nestlé. Its Quality Street twist-wrapped confectionery will no longer be packaged in double foil and cellulose, but in recyclable, FSC-certified paper. The transition will be gradual and will be extended worldwide. On a global scale, this represents the removal of 2.5 billion pieces of packaging per year from the food giant's supply chain.

Two confections (Orange Crunch and Green Triangle) will remain in their single-material aluminum packages, as they can already be recycled.
"With nine different candies to consider, this change was a huge undertaking." says the brand that has been producing Quality Street since its launch in 1936 in the UK.
Carried out by Nestlé's Confectionery R&D Centre in York, UK, and the Swiss-based Nestlé Institute of Packaging Sciences, the change involved extensive work in materials engineering, coating technologies, printing techniques and adaptation of existing equipment.
Experts have developed a plant-based coating for paper that does not interfere with the recycling process.

"From its inception, Quality Street made history by using the world's first twist wrapping machine which revolutionized the way chocolates were made and sold. Now, we are making history again with the introduction of paper wrapping for our famous candies," says Nestlé.

Quality Street is the second confectionery brand of the Nestlé Group to switch to paper. Plastic has, in fact, disappeared from the smarties packaging since last year.

And in 2020, the Swiss-based multinational also replaced plastic packaging with paper for its Yesâeuros! cereal bars in some geographic markets, kit Kat chocolate bars, nesquik All Natural chocolate powder and maggi individual stock cubes .

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