UPM Raflatac relies on direct thermal (DT) labels without liners. Finnish label manufacturer UPM Raflatac is starting to install a new DT label production line at its factory in Nowa Wie?, Poland.
According to the producer, with the evolution of sustainability concerns, linerless labels are gaining ground over traditional labelling technologies. The market for DT Linerless is estimated to be growing at about 15% annually in recent years, driven by demand for groceries, logistics and quick service restaurants. "We do not report our sales figures by product line, but the linerless market accounts for around 5% of total label demand and the market is growing remarkably faster than the PSA label market (pressure sensitive, NLDR) " indicates the paper group.
"The benefits in terms of durability and efficiency are significant, as linerless can reduce material use by up to 40%. This allows our end-users to improve their carbon footprint and achieve their sustainability goals" The company's newest product is a new product," says Antti Jääskeläinen, Executive Vice President of UPM Raflatac, in a release.
The installation of the new production line for linerless labels in Poland requires an investment of 13 million euros. It will enable the production of 100 million m2 of labels per year. "This investment multiplies our linerless production capacity." UPM Raflatac does not wish to disclose the Group's current production capacity.
This new production line should be operational by the end of 2021.
