Origen's packaging design uses sophisticated cut-outs and a subtle 3D effect to highlight the product. The design uses carefully positioned interior prints and embossing to create an immersive visual experience. This approach adds depth and accentuates the perception of volume, while preserving the product's functionality and aesthetics.
Sustainability and collaboration with Stora Enso
This project is also part of a sustainable approach, one of the key criteria that won over the jury. The packaging is made from cardboard, a material recognized for its environmental qualities, and comes from responsible sources. The collaboration between Hinojosa Packaging and Stora Enso made it possible to develop a solution that meets ecological standards while retaining a luxurious appearance, a recurring challenge in the perfume sector.
Versatility and Impact at the Point of Sale
Available in seven different models, the packaging contributes to a dazzling point-of-sale presentation. Each version of the packaging contributes to a unique customer experience, thanks to attention-grabbing color and texture combinations. The diversity of models also allows for flexibility in shelf display, meeting the varied requirements of retailers and consumers alike.
Acquired by Hinojosa Packaging in 2020, the Galería Gráfica plant has rapidly positioned itself as a center of expertise for high value-added packaging. Specializing in sectors such as perfumery and wines & spirits, it combines technical know-how and innovation, with a strong focus on the customer experience. This award confirms the relevance of this strategic acquisition for the Group.
