The September 19, 2024 ruling by the Boulogne-sur-Mer Commercial Court, validating the ten-year recovery plan, offers a new perspective for Imprimerie Mordacq, a company founded in 1924. The ruling comes after several months of insolvency proceedings, and marks a decisive step for the company's continued operation. In 2023, the printing works recorded sales of 22 million euros, down 19%.
This involves the implementation of strict measures to ensure the company's survival. These measures include cost-cutting, notably through internal restructuring which led to the dismissal of eleven employees. The printing works now has 80 employees following this phase of downsizing, necessary to compensate for falling volumes.
One of the major levers of this plan is the signing of a new gas and electricity contract, enabling the company to significantly reduce its energy costs. Indeed, the printing plant has had to contend with soaring energy prices, with a bill that will quadruple by 2022, reaching an additional cost of 3 million euros.
In addition to the energy crisis, the Mordacq printing company has to contend with a drastic drop in volumes, particularly in the advertising leaflet sector. Whereas these used to account for 70% of the company's business, they now represent just 60%, a trend that is set to continue.
To cope with this market evolution, the company has turned to solutions adapted to small paginations, making full use of the diversity of its press fleet. Recent investments include the acquisition in 2023 of a new Heidelberg XL75 press, enabling the company to capture contracts previously handled on wider web presses.