At the helm of Pierotti & Léger since the end of 2024, Viviane Léger embodies the revival of a century-old family printing business. Determined to modernize the company founded by her grandparents in 1923, she has already initiated major changes: installation of new machinery, redesign of the graphic identity and diversification of services. Under her impetus, this Nice-based printing company, which today employs some twenty people and produces leaflets, self-adhesive labels and packaging for the food, pharmaceutical, public administration and wine industries, is expanding its range of services and responding to even greater personalization needs.
A new fleet of machines for an expanded offering
To expand its offering, Viviane Léger has invested 360,000 euros in three new pieces of equipment.
For example, the print shop has acquired an AstroNova TrojanLabel T3-OPX printer, which enables printing on bubble envelopes, bags and shaped pouches without direct contact with the product.
The HF330+ from Grafisk Maskinfabrik was also installed in the workshop. This finishing equipment integrates hot foil stamping, embossing and reel-to-reel flat screen printing','www.printindustry.news/search/serigraphy');" class="lien-auto-article" href="https://www.printindustry.news/search/serigraphy">screen printing.
The company has also invested in the Ricoh Pro C7500 sheet-fed toner press, a CMYK machine plus special inks such as gold, white and invisible red.
A real transformation for Pierotti & Léger
"More than just a technological upgrade, the acquisition of this equipment contributes to a real transformation of the company", she stresses. And to complete this transformation, the company has adopted a new graphic identity, "conceived as an unshakeable link between past and future".
