Hybrid Software has just signed a distribution partnership with Belgian packaging and illustration management solutions provider Tallon Graphic Solutions (TGS). The Belgian company, which specializes in graphic arts production management software and is part of the UK's Hybrid Software Group, has become the distributor of Flow, TGS's flagship product.
Flow is a cloud-based mock-up management solution for brands and retailers. It integrates with ERP, PIM and DAM systems, and offers a complete view of projects, from detailed briefings to approvals.
Igor Vandromme, Hybrid Software's Sales Director for new market segments, recalls that Hybrid Software has long focused on production applications for packaging printers and converters. In 2022, the group expanded with the acquisition of iC3D, an American publisher specializing in photorealistic 3D virtual models, and Quadraxis, a French company dedicated to 3D digitization and image processing for anamorphic packaging printing.
He adds: "Our new partnership with TGS is the next logical step to further develop our activities in the brand and retailer segment".
The partnership between the two editors will also lead to the development of new functionalities and a fluidity between the graphics management process and the various production workflows.
