We went to ask Yann Venance web-to-print consultant since 1998 at PrintFlux .
The order taking process is fundamentally different between BtoB (large accounts) and BtoC (consumer) markets. Each customer/market has its own processes. Considering that all projects can be treated in the same way may lead to a "No-Go".
We have chosen to show you here 3 ways of validating orders among the numerous possibilities of PrintFlux :
The "One Click" mode
This mode is mainly used in BtoB although it was invented by Amazon and later taken over by Apple to minimize the sales tunnel. It allows users to validate, by the shortest process, their order as soon as the electronic signature of the BAT is signed. The printer is then left with a continuous order flow. In terms of payment method, this type of user can be invoiced per order, by grouping accounts, weekly, monthly, etc.
Shopping cart mode
This mode can be found in BtoB as well as in BtoC. Orders are added to a basket while waiting for the final validation of the order. The basket mode is often associated with a credit card payment. It obviously makes sense here by avoiding the user to enter his credit card codes for each product ordered! But the basket also has other advantages: optimisation of transport costs by precise weight calculation, implementation of a sliding scale of prices according to the number or type of products in the basket, triggering of processing fees if the basket amount is lower than what has been defined or management of promotional codes.
The "Approver" mode
Your customer is a company with several subsidiaries. It has a purchasing department that centralizes all of the group's procurement requests and wishes to maintain this function. PrintFlux manages this issue by simply activating the "Approver" mode. Orders from subsidiaries will be transmitted to the approver for validation before being sent to production. If the request is rejected, the user is informed via his order tracking interface.
Other solutions are also managed by PrintFlux, among them we have the " " mode Budget management ", the mode " TAT signed by a third party ", the mode " Internal order ", the mode " Accounting assignment "the many modes related to ERP punch-out . Of course all imaginable combinations are possible. The success of your W2P project is therefore based on the adaptability of your web-to-print solution .
In the process of qualifying a W2P solution, one essential point must be integrated: which solution will allow me to immediately meet the needs of my customers but also of my future customers?
Present since 1998 on the W2P market, PrintFlux powers a wide range of franchises, major accounts, administrations, etc. Thanks to this field experience, we provide printers with an immediately operational solution.
